Starting on Instagram

Here are some steps for you to start on Instagram. 

Step 1: Make sure your profile is up to date.

Instagram, like every other website, requires you to build a personal and/or business profile. This is where new followers can learn more about you, the people you represent, and your personality. It's your chance to shine... in less than 150 characters.

Step 2: Begin to Build Your Community

Above all, Instagram is a social media platform, which necessitates active involvement in the culture. Concentrate on identifying and following the right individuals, including industry influencers and potential clients. If you've located these individuals, strike up a conversation with them to begin forming relationships.

Of course, the main aim of all social media is to get your online audience to sign up for your mailing list so you can monitor how you communicate with them. After all, any of these businesses could vanish tomorrow, leaving you with nothing.

#hashtags #matter is the third step.

Instagram, maybe more than any other social media platform, uses hashtags to organise and categorise content. Users that are interested in specific topics will "follow" hashtags in the same way as they would follow other users.

You can use the power of hashtags to your advantage by carefully combining tags that will help your content be identified and followed:

1) The most popular/common hashtags should be used first. If you're sharing inspiring quotes, for example, you could use the hashtags #inspirationalquotes, #inspiration, and #quote. This will help people find your content as they look for these broad topics. It's fine if not everyone in this community is your dream customer.

2) Use hashtags that are unique to your audience or niche as the second kind. #Podcasting, #WAHM, #virtualassistant, #businesscoach, and other terms like these are less commonly used, but they can appeal to a much more specific audience.

3) Another hashtag you can use is one that simply asks for a follow. #follow, #followme, and #follow4follow are just a few examples.

Step 4: Build Your Personal Brand

You're not alone if you're having trouble with branding. It's one of those stuff that's difficult to pin down because it's so hazy and nebulous. Is it a brand? What colour scheme do you use on your website? What is your tagline? It's all of those stuff, and a lot more.

Here are some things to consider when developing your brand. When done correctly, branding immediately identifies each tweet, photo upload, and social media update as your own. It's the conscientious application of: it's what makes you YOU.

linguistics

Colours

Fonts fonts fonts fonts fonts fonts fonts font

a positive attitude

Characteristics

And, in the case of photographs, it means maintaining as much consistency as possible in terms of composition, design, filters, and other elements.

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